The Ironstar Movement


To continue their great marketing momentum, Sony released the next ad in the "It Only Does Everything" campaign.
Not only have these ads been very effective, but they focus on casual humor. It's certainly a welcome change from the crying robots that we've seen in previous ad campaigns. This is the last weekend before the holiday shopping season officially begins next Friday. Sony is making a final push to put PS3s on many holiday shopping wish lists.

Source: PSBlog

Tags: does, everything, it, marketing, network, only, playstation, ps3

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Antonio Comment by Antonio on November 22, 2009 at 5:10pm
good one....glad to see Sony is getting there act straight when it comes to marketing this system

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